Author Jill Schiefelbein chats with the senior brand ambassador for Martell Cognac, who talks about his journey into the role, and what makes a good brand ambassador for your company.
Actors and tech leaders competed for the ‘once-in-a-lifetime’ opportunity.
Franchising isn’t for every business, and the timing needs to be right for a brand to efficiently transition to the franchise model.
JEDDAH, Saudi Arabia/RIYADH (Reuters) – Saudi Arabia’s government has cut the income tax paid by national oil giant Saudi Aramco to smooth the company’s initial public offer of shares next year, which is expected to be the world’s largest equity sale.
NEW YORK (Reuters) – Pimco co-founder Bill Gross has settled his lawsuit against his former employer for just over $81 million, CNBC reported Monday, citing sources.
(Reuters) – Driverless vehicles operated by Uber Technologies Inc [UBER.UL] were back on the road in San Francisco on Monday after one of its self-driving cars crashed in Arizona, the ride-hailing company said.
The question is no longer “Should I have an app strategy?” but rather “What do apps mean for my business?”
BRUSSELS (Reuters) – A “small handful” of companies may have given misleading information when they sought approval for their mergers, Europe’s competition commissioner said on Monday, putting the companies at risk of sanctions and fines should regulat…
(Reuters) – U.S. stocks slid on Monday amid concerns that Republican President Donald Trump may struggle to push a sweeping overhaul of the tax code through Congress in the wake of his party’s failure last week to pass broad healthcare legislation.
Storytelling, brevity and visuals are great elements to start with.
MENLO PARK, Calif. (Reuters) – Facebook Inc will add a feature to its Messenger app on Monday to allow users to share their locations, the company said, ramping up competition with tools offered by Apple Inc and Alphabet Inc’s Google Maps.
There could be mergers and acquisitions in the German banking sector to offset the costs of low interest rates, a member of the ECB told CNBC on Monday.
Take a lesson from what happened at Uber.